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  • Nigul Consult
    complex more interesting and more self directed and this is where the carrot and stick approach has become unstuck Pink demonstrates that with the complex and more creative style of 21st century jobs traditional rewards can actually lead to less of what is wanted and more of what is not wanted He provides ample evidence to support the notion that this traditional approach can result in Diminished intrinsic motivation the third drive Lower performance Less creativity Crowding out of good behaviour Unethical behaviour Addictions and Short term thinking There are a number of studies cited in the book and it makes for interesting reading if you can spare a few moments to read the book but let me use one example to illustrate his claim about rewards leading to reduced performance and creativity The Candle Problem A study was conducted a few decades ago which analysed what happens when people are given conceptual challenges and offered rewards for finding a solution quickly The exercise presented to the participants was the candle problem as shown in the picture below To complete the exercise participants must attach the candle to the wall so the wax does not drip on the table The solution to the exercise is demonstrated below The key to solving the exercise is to overcome functional fixedness Participants must see the box as more than a container for the tacks they must also be able to see its function as a platform for the candle This task is neither routine nor algorithmic it requires a relative amount of creative thinking and problem solving ability Participants were split in to two groups one group was told they were being timed in order to collect norms on solution times for the exercise the other group were offered monetary incentives for completing the exercise quickly The results were very interesting They found that the incentivised group took nearly three and a half minutes longer to complete the exercise than the group who were not offered an incentive Why Pink suggests rewards by their very nature narrow our focus This study further supports the notion that rewards can be effective for routine tasks but may stifle performance and reduce creativity when tasks demand flexible problem solving or conceptual thinking A New Theory of Motivation So what to do with all this scientific information Pink proposes that businesses should adopt a revised approach to motivation which fits more closely with modern jobs and businesses one based on self determination theory SDT SDT proposes that human beings have an innate drive to be autonomous self determined and connected to one another and that when that drive is liberated people achieve more and live richer lives Organisations should focus on these drives when managing their human capital by creating settings which focus on our innate need to direct our own lives autonomy to learn and create new things mastery and to do better by ourselves and our world purpose Here are a few initiatives that fit

    Original URL path: http://nigulconsult.ee/index.php?mid=29&id=87 (2013-10-08)
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  • Nigul Consult
    ja tõsistele fotofännidele mõeldud tootega Liivamäe firma LCDVF OÜ alustas tegevust 2009 aastal ja juba esimese kuuga müüs ta maha 1000 fototorbikut Mõned nõuanded mida Liivamäe jagab raamatus Jah ekspordile Kuna tegemist on proffitootega kasutasin selle tutvustamiseks erialaseid foorumeid Sealt sain ka tootearenduseks väga vajalikku tagasisidet Tänu foorumitele tekkis kohe 200 300 kindlat ostjat tootest kirjutati seda võrreldi teiste sarnastega ning sellest räägiti Hea nipp keelebarjääri ületamiseks on otsida üles näiteks inglise keelt kõnelev kohaliku turu arvamusliider kes internetifoorumites su tootest kirjutaks Saada talle oma toode too välja ka varjatud positiivsed küljed ja seejärel tekitab ta oma keeleruumis positiivse kajastuse Maru lihtne Ütle selgelt välja mis su toode on ja mida ta pole Kui sa ütleb juba alguses et see on fototorbik ja mitte jalgratas siis inimesed ei ürita sellega ratast sõita ja sa väldid negatiivset tagasisidet juba eos Mõtle ja pane kindlasti kirja kui palju su toode peaks lõppturul maksma Viga on see kui mõtled kui mitu eurot sina tahad selle eest saada See tekitab turul ebamugava olukorra kus üks edasimüüja müüb su toodet soodsamalt edasi kui teine Targem on tootja soovitatud jaehind mis omakorda on juba läbirääkimiste küsimus Arvesta et edasimüüjad tahavad keskmiselt 50 protsenti lõpphinnast alla lüüa

    Original URL path: http://nigulconsult.ee/index.php?mid=29&id=85 (2013-10-08)
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  • Nigul Consult
    Galerii Küsimused ja Ettepanekud Huvitavat lugemist Transaktsionaalne analüüs käitumise seletajana 05 11 2010 http www businessballs com transactionalanalysis htm Nigul Consult OÜ Kuhlbarsi 6 9 Tallinn 10128 Tel 372 5050

    Original URL path: http://nigulconsult.ee/index.php?mid=29&id=81 (2013-10-08)
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  • Nigul Consult
    Küsimused ja Ettepanekud Huvitavat lugemist Ken Scott Blanchard Situational Leadership II 22 01 2009 Ken Scott Blanchard Situational Leadership II Nigul Consult OÜ Kuhlbarsi 6 9 Tallinn 10128 Tel 372

    Original URL path: http://nigulconsult.ee/index.php?mid=29&id=66 (2013-10-08)
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  • Nigul Consult
    Teemad Koostööpartnerid Uudised Galerii Küsimused ja Ettepanekud Huvitavat lugemist Müügialased terminid 31 03 2008 Müügialaste terminite seletusi Nigul Consult OÜ Kuhlbarsi 6 9 Tallinn 10128 Tel 372 5050 780 E

    Original URL path: http://nigulconsult.ee/index.php?mid=29&id=60 (2013-10-08)
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  • Nigul Consult
    Uudised Galerii Küsimused ja Ettepanekud Huvitavat lugemist Inimestevaheline suhtlemine Eric Berne i järgi 31 03 2008 Inimestevaheline suhtlemine Nigul Consult OÜ Kuhlbarsi 6 9 Tallinn 10128 Tel 372 5050 780

    Original URL path: http://nigulconsult.ee/index.php?mid=29&id=58 (2013-10-08)
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  • Nigul Consult
    Uudised Galerii Küsimused ja Ettepanekud Huvitavat lugemist Kuidas arendada oma juhtimisviisi 31 03 2008 Kuidas arendada oma juhtimisviisi Nigul Consult OÜ Kuhlbarsi 6 9 Tallinn 10128 Tel 372 5050 780

    Original URL path: http://nigulconsult.ee/index.php?mid=29&id=56 (2013-10-08)
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  • Nigul Consult
    Koostööpartnerid Uudised Galerii Küsimused ja Ettepanekud Huvitavat lugemist Testi oma IQ veebis 31 03 2008 IQ testimine veebis Nigul Consult OÜ Kuhlbarsi 6 9 Tallinn 10128 Tel 372 5050 780

    Original URL path: http://nigulconsult.ee/index.php?mid=29&id=54 (2013-10-08)
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